Good customer data is the prerequisite for efficient marketing and successful sales. After connecting your CRM system to ERP or online shop, they are available everywhere completely, uniformly and up-to-date.
it sounds trivial - but it's not. Information about one and the same customer is often distributed across different systems. How time-consuming it is to get a complete picture!
This will be different after connecting your CRM solution to your ERP system or your shop. The data is then automatically exchanged between the CRM (for example Salesforce, MS Dynamics or Cobra) and any other applications.
The information is maintained only in one place, the responsibilities for this are clear. Or they even come automatically, for example from your online shop or marketplaces. Customer data, orders, delivery blocks...: Wherever this information is needed, it is readily available and up-to-date.
The quality of your data improves after a CRM integration: Because whenever information is entered and processed manually, errors occur. Automation creates clear structures, manual errors are excluded. This saves a lot of time and trouble.
Automatic data synchronization between ERP, shop and other systems
Up-to-date and complete customer data at all times
Easy access to orders, sales and delivery blocks
Noticeably lower effort for data acquisition and reconciliation
Time and resource savings for sales, marketing and IT
Targeted control of sales and marketing campaigns
General improvement of data timeliness and quality
PROCLANE integrates systems via the integration platform IntegrationMan. Many of the integration processes required for connecting CRM solutions to ERP systems and web shops are already prefabricated in it. This applies in particular to CRM integration with Salesforce, Microsoft Dynamics, cobra and L-Mobile. As a result, integration projects with IntegrationMan run much faster and cheaper than with comparable solutions. We integrate all other CRM systems via standard programming interfaces, so-called APIs. The CRM integration via IntegrationMan is SAP-certified.
Any questions? Please feel free to contact us: +49 40 226 188 555.